This project presents the rebranding and spatial refresh of the Car Wash and Jet Wash services within the MOL Romania station network. The objective was to increase visibility, clarify service differentiation, and elevate the perceived quality of the wash areas.
MOL Romania
The wash areas required stronger visual impact and clearer functional communication within a complex forecourt environment. The space needed better wayfinding, improved program clarity, and a more modern appearance.
The design combine a clean visible branding system built around a bold blue–green gradient, water-inspired graphic elements. Service naming was amplified through backlit volumetric signage to ensure recognition from distance. We introduced a structured pricing board with intuitive iconography and clear benefit comparison for Car wash. For Jet Wash, the visual language emphasized energy, water dynamics, and self-service clarity. The system was designed to integrate seamlessly into different architectural formats.
